Patient Care Packs were piloted at the request of the Chaplaincy at Leicester Hospitals who were concerned that patients were being admitted with no basic care items and didn't have family or friends nearby who could bring them essential items in an emergency admission - people like the elderly or homeless. Staff may have had a few supplies, but these always ran out very quickly, and then considerable nursing time was being expended in trying to obtain essential items for patients, sometimes even from lost property!

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In response, Giving World (known at the time as Konnect9) set up the Hospital Aid Project, and the following year began to provide 500 packs of toiletries to patients each month. Over the following three years, 19,100 packs were gifted to patients.

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A three year investment from the Department of Health's Innovation Fund launched Personal Care Packs as a national social enterprise scheme.